Supplement Manufacturer Insiders Knowledge

What is the Real Purpose of Pre Workout Supplements?

Posted by John Cornell on Nov 20, 2017 11:30:00 AM

Hi, my name is John Cornell and I am the vice president of business development here at ABH Pharma. Today we will be talking about the true purpose of pre-workout supplements.

Read More

Topics: Frequently Asked Questions

Differences Between Collagen Peptides and Hydrolyzed Bone Broth

Posted by Rob Zorn on Nov 6, 2017 11:30:00 AM

Are you wondering if your private label brand needs both collagen and bone broth? If so, keep reading to learn why these two popular supplements are very different. 

Read More

Topics: Frequently Asked Questions

Dietary Supplement Packaging: Avoid These 10 Costly Mistakes

Posted by Will Cartwright on Oct 30, 2017 11:30:00 AM

The dietary and supplement market is highly competitive. The average consumer spends less than 14-seconds looking at a product before they move on to the next. That short amount of time is all about labeling, brand, and marketing. When you design your dietary supplement packaging, focus on that 14-second window. Below are some of the most costly labeling mistakes in your supplement label design. 

Read More

Topics: Frequently Asked Questions

How the Best Supplement Companies Use & Track Social Media Influencers

Posted by Will Cartwright on Oct 23, 2017 11:30:00 AM

Finding influencers who will boost awareness of your  supplement brand and striking a deal is only part of the equation when it comes to using this powerful approach to marketing. Once you’ve forged a connection with a nutraceutical market influencer and their base, you need to determine how to track the effectiveness and performance of each person you’ve connected with.

It is essential to track your influencer marketing metrics to see how well this particular method is working for you. In many cases, technology can make a difference and allow you to see which influencers are driving quality traffic for your supplement brand.

Read More

Topics: Frequently Asked Questions

Why Marketing Supplements Through Social Media is Essential

Posted by Will Cartwright on Oct 13, 2017 11:30:00 AM

Today, social media influence is at an all-time high. In fact, it's estimated that more than 80% of Americans have at least one social media account—an increase of several percent from 2016's findings. The number of Americans using social media has steadily been on the rise since 2008 with no signs of slowing down any time soon.

With this in mind,  supplement businesses across the globe have been seeing success in incorporating social media into brand marketing strategies. And for supplement companies looking to make a name for themselves in a competitive industry, having a solid social media marketing strategy is a must.

Read More

Topics: Frequently Asked Questions

Amazon Ungated: Ungating Amazon Supplement Products

Posted by Will Cartwright on Sep 13, 2017 11:30:00 AM

Amazon installed a gating process with the intention of helping to protect their customers from the potentially dangerous health products and health supplements. 

Read More

Topics: Frequently Asked Questions

Perfecting Your Dietary Supplement Label Design

Posted by Will Cartwright on Sep 8, 2017 11:30:00 AM

Your supplement labels need to work hard for your brand; they need to catch the eye of consumers, relay important information about the product inside and conform with Federal labeling standards.

Read More

Topics: Frequently Asked Questions

Dietary Tablets Versus Capsules: Which Is Better?

Posted by Will Cartwright on Aug 28, 2017 11:30:00 AM

 

Today, supplements can come in tablet or capsule forms, but they can also come in softgels, chewables, liquids and powders.

A wide variety of choices is a positive development for those who take supplements as well as supplement providers. A range of vitamin and supplement format
choices allows consumers to find the ideal delivery system for the vitamins and supplements they choose to take. 

Read More

Topics: Frequently Asked Questions

Avoid Disaster By Understanding Supplement Label Claims

Posted by Will Cartwright on Aug 21, 2017 11:30:00 AM

Supplement Label Transparency is Key 

These days, there is a higher demand for transparent supplement labels and natural ingredients in nutritional supplements, vitamins, foods, and other consumer products than ever before.

Read More

Topics: Supplement Entrepreneurship, Frequently Asked Questions

Best Supplements for Older Adults

Posted by Will Cartwright on Aug 10, 2017 11:40:15 AM

Supplements are like the fountain of youth, except that they are real. What that means is that a body

that has access to all of the vitamins, minerals, and beneficial organism it needs is healthier, stronger, and able to function at higher rates of efficiency.

In short, you almost age slower. The time to think about the after 50 years is while you are still in your 20's. There is a ton of research on what a good diet does to promote positive long-term health.

What should you do now since you are not in your 20's? This blog discusses the best pre retirement supplements. 

Read More

Topics: Frequently Asked Questions