People are more health-conscious than ever before, and this is reflected in the booming vitamin and supplement manufacturing industry.
Phil started his company, Brain Essentials, from a one-room apartment just after college, and moved to a 2,500 square foot warehouse just two years later.
He’s made great strides, but is now looking to break through to the next level.
He’s asked for feedback from his customer base and researched current market trends.
The consistent message he’s received from customers is a desire for more high-quality supplement choices.
He's also ready to raise more awareness about his product line and brand ethos.
Taking this feedback into consideration, Phil has made some key strategic and marketing moves for Brain Essentials, and it’s paid off exponentially.
Perhaps your supplement business can benefit from this experience? Consider the following 12 ideas to help breathe new live into your vitamin and supplements business: